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Look before you buy. Gabay's Copywriters' compendium is everything a copywriter needs. We know it, and after you have taken a brief look at the opening of each chapter of the book - so will you.

 
Chapter 3 : Why use ten words when one will do?
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Without the right words, our language begins to sound rather comical;
“ Losing the contract was a blue collar worker to swallow.“
“ I am going to have start all over again by going back to basics by shedding crocodile tears.”

Aim to learn five new words a week (this tip isn’t just for writers who use English as a second language). Just think, in a year you will have picked up 260 words.



 The best is yet to come